Great use of outdoor from the Swiss department of Amnesty International.
A window to the world by using transparent billboards. It's not happening here but it is happening now.
References are made to Sudan, Iraq, China, Liberia and other countries.
Campaign partners: Walker Werbeagentur, Federico Naef, Keystone and APG.
1 comment:
Amazing campaign! I really love the originality of this concept. Using the transparent billboard is brilliant! The message is clearly communicated. Well done!
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